ABOUT US

Roderico Giuliani at a Mediterranean harbour at golden hour

EST. GENEVE

Identity, worn quietly

Roderico Giuliani is a watch and eyewear house inspired by the world's great cities. Designed in the European tradition, made for people who wear their identity without announcing it.

Roderico Giuliani watch and sunglasses at a harbourside table

OUR STORY

Made to challenge the norm

We set out to rethink design in watches and eyewear — clean geometry, honest materials, and a finish that holds up to daily wear. Not objects that sit in a drawer, but pieces worn every day and kept for years.

Every piece is built to the same standard, whether it is the first watch someone buys for themselves or the fifth.

CRAFTSMANSHIP

What every piece is made of

316L surgical steel. Chosen for purity, durability and resistance to corrosion.

Hardened mineral glass. Resistant to the wear of daily use.

5 ATM water resistance. Built for rain and everyday splashes.

UV400 polarised lenses. Seven-layer TAC, blocking all UVA and UVB rays.

Roderico Giuliani watch and sunglasses on a harbourside table

THE COLLECTIONS

Nine cities, nine characters

Each collection is named for a city that inspires it — Tokyo, Milan, Paris, Rome, Seoul, Zurich, London, New York and Los Angeles. Every piece carries something of that city's character.

Tokyo Milan Paris Rome Seoul Zurich London New York Los Angeles

Find the city that's yours

SHOP THE COLLECTIONS